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Housing News: Don’t Get Caught A Few Door Systems Short
Nov 30, 2014
Endura Public Relations Contact:

(336) 668-2472

When we review housing starts data for 2014 in its entirety (and the year isn’t over yet), we see a picture that may best be described as lackluster. Recent performance can be a key indicator of expected volumes in the New Year and for peripheral providers, specifically those who manufacture and distribute windows, door systems, and other home construction materials, being able to anticipate demand is a pivotal element to their success moving forward.

Expectations may be heightened or tempered depending on where one’s customers are located. When one digs deeper into the year’s data, particularly single family housing starts from the 3rd quarter of 2013 through the 3rd quarter of 2014, this becomes abundantly clear. Results vary dramatically from one metropolitan area to another.

High level observation of recent performance may lead one to believe that orders for patio French doors may not be all that brisk – unless you work with builders in southeast Florida. In Collier and Lee counties, single family starts rose by a startling 45% in the past year. Townhomes and condos are surging there too. Home prices are nearly back up to 2004 levels.

SoCal is also booming, too. Construction has increased in Los Angeles County by almost 30% and lot deliveries are running well above the previous year as well (up over 50%). Based on lot deliveries alone, home building activity is expected to surge in this area.

Northern California is seeing significant growth as well. Lot deliveries are outpacing housing starts, suggesting that many more new communities are right around the corner. And those builders will need concrete, weathersealing, door lock systems, and many other building materials.

Dig a little deeper and you may find that better days are right around the corner.

About Endura Products, Inc.

Endura Products, Inc. manufactures entry door component systems that improve door construction, door installation and long-term performance in the home. Endura components improve functionality, maximize the seal between the door and the opening, and reduce air and water infiltration.

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